US Space Force


US Space Force 'Purpose'


Live Action

Epic. Intimate. Anthemic. Historic.

The future of space defense is here. And this is the dawn of a new identity for the United States Space Force. The first step towards its future. A grounded, textural version of the sci-fi we imagined as kids. Mind-blowing technology, wrapped within the realm of our own existence. The people on the ground, working to make things happen beyond our planet. Dreamers with the grit, the strength and the fiber that make the branch work.


Production Company: Scholar
Directors: Will Johnson & Chris Finn
Managing Director / EP: Jo Arghiris
Executive Producer: Kirsten Noll
Head of Production: Tyler Locke
Line Producer: Rich Kaylor
DP: Claudio Miranda
Production Designer: Michael Broaddus

Design & Animation: Scholar
Creative Director: Will Johnson
Associate Creative Director: Chris Finn
Managing Director / EP: Jo Arghiris
Head of Production: Tyler Locke
CG Supervisor: Tim Hayward
Sr Producer: Nicole Smarsh
Sr Designer: Cam Floyd
2D Animators: Kenny Kerut, Jeffrey Jeong
CG Lead: Matt Berenty
Model/Texture Artist: Constance Benson
3D Generalist: Anthony Thomas
Dynamics/FX: Teun van der Zalm
Compositors: Tsuyoshi Kobayashi, Kevin Njoo
Flame Artist / Compositing Supervisor: Matt Lavoy
Storyboards: Gordan Kljucec

Editorial: Scholar
Editor: Jason Webb

Telecine: Company 3
Colorist: Jill Bogdanowicz

Client: US Space Force
Agency: GSD&M




“A design language and palette was crafted in pre-production to breathe life into the USSF spaces and wrap our talent in backdrops that felt grounded and sophisticated.”


“The world of space defense, through the lens of the future. A vibrant and visceral palette of inspiring technology and artful textures, brought to life by our CG and VFX teams.”

“Maybe your purpose on this planet, isn’t on this planet.