'Bullseye Auditions'


Recent, Animation

Together, with Target, we created a lighthearted fun way to remind moviegoers that  “silence is golden.”  We went deep into the nitty gritty animated personality of Bullseye, Target’s iconic character. Our teams crafted a unique new brand of charming humor to personify Bullseye as he did his very best to fill the silver screen with his enthusiastic audition tape.


Grab some Junior Mints, some freshly popped popcorn and remember to silence your phones as Bullseye springs to life.


Ready. Set. Action!






  • Design & Animation: Gentleman Scholar
  • Creative Directors: William Campbell & Chace Hartman
  • Executive Producer: Jo Arghiris
  • Head of Production: Ryan McLaughlin
  • Producer: Gregory Behrens
  • Art Director: Cristina Barna
  • CG Supervisor: Adam Burke
  • Storyboards: Brian Deloach
  • Design: Trish Janovic, Ana Chang, Cam Floyd, Hana Eunjin Yean
  • Character Modeling: Justin Diamond, Adam Burke
  • Modeling: Justin Diamond, Shihan Barbee, Adam Rosen
  • Texture: Tim Hayward
  • 3D Animators: Jamil Lahham, Jordan Blit, Ken Music, John Han
  • 3D Generalists: Zach Rubins, Allan Bernardo
  • Rigging: Zhenggang Deng, Lee Wolland
  • Cloth Simulation: Mark Ingle
  • Lighting: Mike Papagni, Alvin Bae
  • Compositing: Jeen Lee, Jeff Billon
  • Editorial: Gentleman Scholar
  • Editor: Dannette Mehalik
  • Mix & Sound Design: Wave Studios
  • Mix & Sound Designer: Aaron Reynolds
  • Music: In House Music + Sound
  • Composer: Christopher Wray
  • Client: Target
  • Agency: Target

Behind the Scenes