Project:

Motion Poems

'Working Order'

Type:

Recent, Animation

Our work with the Motionpoems Foundation allowed us to make our most evocative spot to date. Tasked with creating a visual interpretation of a selected poem, our team put a lot of heart and soul into this project. Allowed full creative freedom, we loved running with our imaginations and pushing the envelope with striking hand-painted imagery and hints of psychedelia. The result is an interpretation of Dora Malech’s ‘Working Order’ that takes the viewer on a surreal, exploratory journey into a woman’s introspective psyche.

Credits

  • Production Company: Scholar
  • Creative Directors: William Campbell & Will Johnson
  • Executive Producer: Lindsay Bodanza
  • Head of Production: Rachel Kaminek
  • Art Directors/Lead Designers: Jordan Lyle, JP Rooney
  • Producer: Nikki Maniolas
  • 3D Animators: Tim Hayward, Ben Grangereau, Ryan Kirkwood, Tyler Mele
  • 2D Animators/Designers: Sang Shin, Peter Lee, Heather Aquino, Calvin Prieto
  •  
  • Executive Producer: Todd Boss, Motionpoems
  • Executive Producer: Jennifer David, Egg Creative
  •  
  • “Working Order,” a poem by Dora Malech.
  • Used with Permission.
  • © Dora Malech, 2012. This poem originally appeared in The Iowa Review.
  •  
  • Original Score: Singing Serpent Music
  • Original Sound Design & Final Audio Mix Company: Eleven Sound
  • Sound Design & Mixer: Ben Freer
  • Casting: Sound Lounge
  • Casting Director: Carrie Faverty
  • Voice Over Actor: Anthoula Katsimatides
  • Client: Motionpoems

"We approached this project with a desire to blur the lines between commercial design and traditional art, which resulted in us also blurring the lines of mediums and aesthetics."

Some of our

thinking behind

the imagery.

'(F)aking Of '

We always love a good behind the scenes, or a beautiful making-of video. We had a little fun after we completed this piece and because we had such an incredible time making it, created a 'Faking Of' that embodies just that. Really though, a magician never reveals his secret. But if you ask we'd love to talk about it.